As competition in the cannabis industry intensifies, dispensaries are searching for new ways to stand out and retain customers. While product selection and in-store experiences remain crucial, one of the most effective strategies for driving revenue and customer loyalty is cannabis delivery.
The “last mile”—the final step of the purchasing journey from the dispensary to the customer—has become a major focus for operators looking to scale their businesses and secure long-term success.
Growing delivery revenue is the “hot topic” amongst most retailers in the industry right now. Everyone wants to figure out how to increase their delivery business. Companies like Breadstack, who tend to be the favourite of delivery-centric dispensaries, are helping the industry develop standards for success.
They’re hosting a virtual event on March 26 to explore what a successful Delivery Growth Blueprint looks like. Retailers who smash delivery, like The We Store and Plantlife, will be joining Breadstack and sharing their insights. You don’t want to miss this – save your spot today!
Why Delivery is more than just convenience
Consumer expectations have shifted dramatically in recent years. With the rise of on-demand services like Uber Eats and Amazon Prime, cannabis customers increasingly expect similar levels of convenience. Offering delivery isn’t just about meeting these expectations—it’s about providing a seamless, frictionless purchasing experience that keeps customers returning.
Delivery also plays a crucial role in reaching new customers. Many potential buyers may never set foot in a dispensary, whether due to mobility issues, lack of transportation, or simple preference. By offering a well-optimized delivery service, dispensaries can tap into an entirely new segment of consumers, broadening their reach and increasing sales.
Learn more on this topic on 26th March at 1pm EST on the free ‘Delivery Growth Blueprint’ virtual event.
The competitive edge of delivery
For many dispensaries, delivery isn’t just an add-on; it’s a key differentiator. In markets with heavy saturation, standing out can be challenging. Here’s how delivery can create a competitive edge:
- Expanded Reach: Delivery allows dispensaries to serve a wider geographic area, giving access to customers who might otherwise choose a competitor.
- Brand Loyalty: Customers who consistently receive fast, reliable delivery service are more likely to remain loyal to the brand.
- Higher Order Values: Delivery orders often result in higher average transaction values compared to in-store purchases, as customers tend to stock up to make the most of the service.
- Data & Personalization: A well-run delivery service generates valuable customer data that can be used to tailor promotions, recommend products, and enhance the customer experience.
If you want to learn more about scaling deliveries. Join the free ‘Delivery Growth Blueprint‘ virtual event, where top successful multi-store retailers share their insights and strategies for delivery and revenue growth.
Overcoming the challenges of delivery
Despite its benefits, implementing an efficient cannabis delivery service comes with challenges. Dispensaries must navigate strict compliance requirements, manage logistics, and ensure a smooth operational workflow. Some of the key hurdles include:
- Regulatory Compliance: Different provinces and jurisdictions have varying rules on delivery, including ID verification, secure transport, and delivery hours.
- Logistics & Route Optimization: Efficiently routing deliveries while balancing costs and speed is critical for success.
- Inventory Management: Ensuring accurate stock levels and preventing discrepancies between online menus and physical inventory is essential.
- Driver & Fleet Management: Finding reliable drivers, managing schedules, and maintaining a well-functioning fleet are ongoing operational challenges.
A lot of retailers have found incredible success with Breadstack. If you would like to learn directly from these retailers about their experience and strategies for success, join the free ‘Delivery Growth Blueprint‘ virtual event on 26th March 1pm EST / 10am PST
Looking Ahead: the future of cannabis delivery
The dispensary landscape is evolving, and those prioritizing delivery will have a significant advantage.
With advancements in AI-driven logistics, autonomous delivery options, and better regulatory frameworks, the last mile will only become more critical to dispensary success.
Operators that embrace delivery as a core part of their business—not just an optional service—will be best positioned to thrive in an increasingly competitive market.
By investing in technology, optimizing logistics, and focusing on customer experience, dispensaries can secure their place in the future of cannabis retail.
Are you ready to take your dispensary’s delivery game to the next level? Implementing a strategic approach to the last mile can be the key to unlocking sustained growth and customer loyalty. Now’s the time to prioritize delivery and set your business up for long-term success.
Learn how Breadstack Fulfillment can help you grow your business on the upcoming “Delivery Growth Blueprint” virtual event, or book a one-on-one demo at breadstack.com.
Content sponsored by Breadstack.
