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Growing Relationships BC – Mission, 2025

We’re very excited to bring our Growing Relationships event, with our Presenting Partner Breadstack, to BC’s Lower Mainland on February 10 as the first in our 2025 coast-to-coast tour!

LOCATION: Mission, BC
DATE: Monday, February 10, 2025
TIME: 9am – 3pm PT (Vancouver timezone)

Growing Relationships is a one-day B2B event that brings together retailers, producers, and ancillary services for networking, brainstorming, discussion, and learning. It’s designed to support business growth by providing an opportunity and space to build connections, share insights, and be part of the community conversations. We aim to deliver our events in the under-served communities, with the goal of opening up accessibility to industry events.

Our Mission event includes our signature networking activities and roundtable industry discussions. An essential component of Growing Relationships is engaging the community in discussions and brainstorming on current industry issues from diverse perspectives. We capture these insights and provide a summary to relevant regulators, ensuring they hear directly from those who are actively working in the industry.

Attendees will enjoy networking opportunities, engaging discussions, a delicious lunch, and the only cannabis-friendly patio in BC!

  • ADULT ONLY: This event is only open to 19+ years of age. ID may be requested upon entry and if you do not meet the requirements, no refunds will be provided. 
  • Attendees are required to follow all federal and provincial regulations.

Hear from past attendees

One of the most worthwhile events I have attended…

The Growing Relationships event by StratCann was one of the most worthwhile events I have attended this year. It was nice to meet so many people from all sides of the industry. It was a pleasure to participate in the retailer panel. Looking forward to more events.

Navin Paintal

Amazing, productive and progressive event…

Amazing, productive and progressive event! Appreciate your follow-up and all your efforts to make it so successful.

David Wood

You understand the industry and the people…

I loved this event. It is great, and pairing with Tether the night before was perfect. You understand the industry and the people!

One of the most eye-opening and effective conferences…

I found so much value in StratCann’s Growing Relationships event and believe everyone should get to one at least once. It’s one of the most eye-opening and effective conferences I’ve attended. Putting everyone in a room to discuss and try to tackle all the issues together, ADORED IT!

Focus on independent retailers and growers…

I like that you focus on smaller independent retailers and growers as we often don’t have the resources to be heard as loud as the larger corporations.

Catherine Jones

Most productive and professional cannabis event

I have been attending StratCann conferences for 2 years – they are the MOST productive and professional shows I have been to in the industry. Not only are they extremely educational, they are the MOST productive for sales and services I have ever had at a Cannabis tradeshow or event.

Danielle French

Helped me remember I am part of a passionate community…

It helped me tremendously to remember and feel that I am part of a passionate community and not just existing in a silo as so many others described. I feel that was due to the independent retailer and micro-grow focus, so I really appreciated that and found it was such a constructive conversation.

Ashley Neuman

Lots of insight into what’s going on in this industry…

There was lots of insight into what’s going on in this industry and it’s incredible that you gave this opportunity to everyone to share their expertise. Thank you for putting on an awesome event!

Cody Hicks

The best cannabis conference I’ve been to…

In terms of organization, networking, and subject matter, it was truly the best cannabis conference I’ve been to.

A great opportunity to meet independent and micro growers…

The atmosphere was electric! It was such a great opportunity to meet some independent and micro growers we didn’t even know were around; these growers will definitely serve as an excellent addition to our menu. All thanks to StratCann’s incredible crew.

Alena Jenkins

Adding to the fabric of the industry…

I appreciate the opportunity to talk with some of the movers and shakers here in Alberta. The reciprocal dialogue was really great, and your innovative tools for fast networking were a blast for all. Thanks again for adding to the fabric of the industry in such a meaningful way.

Eagerly anticipating the next one!

Thank you for bringing Growing Relationships to Winnipeg. The feedback I received from producers, reps and retailers has been incredibly positive, and everyone is eagerly anticipating the next one.

Event Partner Opportunities

Participating as an Event Partner offers a unique opportunity to connect directly with cannabis industry leaders, showcase your brand, and foster valuable B2B relationships. As a partner, you’ll gain targeted exposure to an engaged audience of professionals and access to exclusive networking opportunities.

Contact us to explore how our Event Partner packages can amplify your reach and impact across the cannabis industry in 2025.

Thank you to our 2025 Partners in Mission BC!

Powered by our 2025 Title Partner:

Event Tickets

*** SOLD OUT ***
We are now sold out. You can join the waitlist and we’ll notify you if a ticket becomes available:

Event Venue

Mission Springs Brewing Company
7160 Oliver St., Mission, BC V2V 6K5
+ Google Map

AGENDA FOR MISSION EVENT

We have a full schedule for the day, please check your travel time to ensure you are registered and settled in before we begin at 9:00am!

TIMEEVENT
8:30 – 9:00Registration, Light Refreshments & Networking
9:00 – 9:15Welcome, Opening Remarks
9:15 – 10:15Industry Roundtable Workshop
10:15 – 10:30Presentations
10:30 – 12:00Industry Speed-Networking
12:00 – 1:00Lunch
1:00 – 2:00Retailer Panel: Future of Cannabis eCommerce
2:00 – 3:00Producer Panel: Understanding the Realities of the Export Market,
including small producers
3:00 – 3:15Prizes & Closing Remarks

The restaurant will re-open for business at 4:00pm, should you wish to stay and continue your conversations!

FAQs

GETTING TO THE VENUE

Please check your travel time to get to the Mission Springs Brewing Company at 7160 Oliver St., Mission, BC V2V 6K5 during registration (8:30-9:00am) and give yourself time for weather delays if necessary!

For anyone travelling from the west (Vancouver to Mission), you can take Hwy 1 to the Mission bridge. If you are taking Hwy 7 (Lougheed Hwy) please be prepared for possible delays due to the highway widening project between Maple Ridge and Mission.

PARKING

There is plenty of free on-site parking at the venue, but we do recommend car-pooling where possible. If the lot is full, there is some street parking on the west side of the venue, and I’m told the Walmart parking lot should be ok as well.

THE VENUE

We have rented the entire Mission Springs Brewing venue as a private event. There are two sides to it, our entrance is on the east side facing the Walmart building.

Entrance to the main meeting area is accessible, but there are a few small steps to get to the Speed-networking and the Event Partner areas. Please let us know if you require any assistance with stairs.

The venue can run a little chilly in some places, please be prepared.

TICKETS: QR Code + government-issued ID

Please have the QR code for your ticket open on your phone, or a printed copy available or a printed copy available so we can get you checked-in, so we can get you checked-in quickly.

🎟 If someone else ordered your ticket for you – please ask them to send you your ticket so you have the QR code in case you arrive separately.

Please ensure you have government-issued ID with you. This is an adult-only event (19+) and ID may be required upon entry.

INCLUDED WITH YOUR TICKET

Your ticket includes all activities, food and beverages—except for alcoholic beverages, which can be purchased individually from the venue.

FOOD: ALLERGIES & REQUESTS

If you indicated a food allergy or dietary preferences on your ticket, there are specific dishes available for vegans, gluten-free, etc.

If you did not request a special meal, please enjoy the rest of the buffet and leave the specialty dishes for those who did.

DRESS CODE

We do not have a formal dress code, although most peole dress business casual. The venue is heated, but we recommend bringing a sweater for comfort. Please note that the consumption patio is open-air.

SPEED-NETWORKING: How to Prepare

This is a fun and fast-paced experience! We strongly encourage you to practice and perfect your B2B elevator pitch before you arrivecraft a concise 1-minute introduction to introduce your business, your brand, and your current products.

Be sure to bring enough Business Cards!

► The elevator pitch applies to Producers and Services primarily, as you will be presenting your business.

► Retailers: we recommend you bring business cards to share with those you make connections with!

We’ll guide you through this fast-paced activity with the goal of making impactful connections that can be further developed as we move into lunch and beyond.

HASHTAGS

Please use our official event hashtags when posting on socials: #stratcannevents #growingrelationships

FEDERAL & PROVINCIAL REGULATIONS

Please note this event will adhere to all federal and provincial regulations. We appreciate your cooperation, participation and support.

ACCOMMODATION

For folks joining us from out of town, there is only one hotel in Mission, but there are a number of AirBnB and VRBO options available. There are also several hotels just across the bridge in Abbotsford, or you can check: VRBO, Best Western Plus Mission City Lodge, Airbnb.

Growing Relationships, Ontario 2024

StratCann is bringing Growing Relationships back to Ontario!

LOCATION: Ottawa, Ontario
DATE: Tuesday, August 20, 2024
TIME: 9am – 3pm ET (Ontario timezone)

We are very excited to announce our next Growing Relationships in Ontario; this time, we’ll be in Ottawa with our one-day B2B event! And we’re partnering again with Tether to create a full-day program with something for everyone:

  • 9am – 3pm: Growing Relationships
  • 6pm – 9pm: Tether Sampling Event (use YOWSTRATCANN for a discount on tickets!)

Growing Relationships is specifically designed to deliver opportunities to build relationships, share knowledge, and socialize with the community as we bring retailers, producers, and ancillary services together for a day of networking, brainstorming, discussion and learning.

We’re passionate about bringing growers, processors, and retailers together, to get to know each other and share ideas. An important component of the Growing Relationships events is to engage the community in discussion and brainstorming on industry issues from a variety of perspectives. We capture the notes and provide a summary to the relevant regulators, to inform them from the folks who have their feet on the ground daily.

Attendees will enjoy networking opportunities, engaging panel discussions, a delicious catered lunch, and the private rooftop patio at the Preston Event Centre.

ADULT ONLY: This event is only open to 19+ years of age. ID may be requested upon entry and if you do not meet the requirements, no refunds will be provided.

Growing Relationships, Kelowna 2024

StratCann is bringing Growing Relationships back to Kelowna, British Columbia!

DATE: Monday, June 10, 2024
TIME: 9am – 5pm PT

Following the success of our sold-out 2023 Growing Relationship series, we’re bringing this one-day B2B event back to BC’s Okanagan community of small-batch and micro producers, retailers and other professionals in the cannabis industry.

This event is specifically designed to deliver opportunities to build relationships and socialize with the community as we bring retailers and producers together for a day of networking, brainstorming, discussion and learning.

We’re passionate about bringing growers, processors, and retailers together to get to know each other and share ideas. An important component of the Growing Relationships events is to engage the community in discussion and brainstorming on industry issues from a variety of perspectives. We capture the notes and provide a summary to the relevant regulators, to share what is happening with those who have their feet on the ground.

Attendees will enjoy networking opportunities, engaging panel discussions, a delicious catered lunch, and access to the beautiful waterfront patio at the Eldorado Manteo Resort.

ADULT ONLY: This event is only open to 19+ years of age. ID may be requested upon entry and if you do not meet the requirements, no refunds will be provided.

Growing Relationships, Calgary 2024

StratCann is bringing Growing Relationships back to Calgary, Alberta!

DATE: Monday, May 6, 2024
TIME: 9am – 5pm MT

Following the success of our sold-out 2023 Growing Relationship series, we’re bringing this one-day event back to Alberta’s community of small-batch and micro producers, retailers and other professionals in the cannabis industry.

This event is specifically designed to deliver opportunities to build relationships and socialize with the community as we bring retailers and producers together for a day of networking, brainstorming, discussion and learning.

We’re passionate about bringing growers, processors, and retailers together to get to know each other and share ideas. An important component of the Growing Relationships events is to engage the community in discussion and brainstorming on industry issues from a variety of perspectives. We capture the notes and provide a summary to the relevant regulators, to share what is happening with those who have their feet on the ground.

Attendees will enjoy networking opportunities, engaging panel discussions, a delicious catered lunch, and exclusive access to the Sunalta patio at the Calgary Marriott Downtown Hotel.

ADULT ONLY: This event is only open to 18+ years of age. ID may be requested upon entry and if you do not meet the requirements, no refunds will be provided.

Growing Relationships, Manitoba 2023

StratCann is bringing our Growing Relationship industry event to Winnipeg, MB.

DATE: Monday, October 16, 2023
TIME: 9am – 5pm CDT

Continuing our cross-Canada tour, we’re excited to bring this one-day event to Manitoba’s community of small-batch and micro producers, retailers and other professionals in the cannabis industry.

Designed to bring the community together, create time and space to build real relationships, and deliver the right environment for important conversations and brainstorming to tackle current issues in the industry.

Attendees will experience plenty of networking opportunities, presentations, panel discussions, a delicious catered lunch, and exclusive access to our outdoor terrace.

With our signature “weed-dating“, you will practice your pitch while making new connections, announcing your products, and growing your network.

With our industry roundtable discussions, we capture the innovation, ideas, and solutions from the people who work in the industry and provide this feedback directly to the regulators.

Come join the fun and vibrant Manitoba community of growers, processors, and retailers on October 16 at Inn at the Forks! We’re all about fostering connections, sparking creativity, exchanging ideas and innovating solutions.

  • DATE: Monday, October 16, 2023
  • TIME: 9:00am – 5:00pm

ADULT ONLY: This event is only open to 19+ years of age. ID may be requested upon entry and if you do not meet the requirements, no refunds will be provided.

Thank you to our Event Partners!

Growing Relationships, Ontario 2023

StratCann is bringing our Growing Relationship industry event to the Ontario community on April 15, 2023!

Following our sold-out event in BC, we’re bringing our Growing Relationship B2B one-day event to Ontario’s community of small-batch and micro-producers, retailers, and other professionals in the cannabis industry. The event is from 10am – 4pm EDT, with registration and breakfast nibbles from 9-10am.

Growing Relationships ~ Kelowna BC

This event is specifically designed to create opportunities to build relationships and socialize with the community, as we bring retailers and producers together for a day of networking, discussion, and learning.

We’re passionate about bringing growers, processors, and retailers together to get to know each other and share ideas. An important component of our Growing Relationships events is to engage the community in discussion and informal brainstorming on industry issues from a variety of perspectives.

At the Waterfront Hotel Downtown Burlington attendees will enjoy time for networking, curated panel discussions, a delicious catered lunch, and exclusive guest access to the waterfront patio along the shores of Lake Ontario.

These Growing Relationship events do sell out, so we recommend you get your tickets early!

ADULT ONLY: This event is only open to people 19+ years of age. ID may be requested upon entry. If you do not meet this requirement no refund will be provided.

Thank you to our Event Partners

Launched in 2016, Lift is the original large-scale cannabis conference and tradeshow in Canada, now serving the cannabis industry and community across North America as both a meeting place and a destination for discovery. Join us for Lift Toronto 2023, taking place June 1-3 at Metro Toronto Convention Centre.

MaxxCann Insurance Services Inc. logo
Illumenedge Lighting Agency logo
Canadian Cannabis Exchange
Phenologic logo
Ontario Micro Growers logo
Cropsify Logo
Loud Lion Supply
F1NE Cannabis logo
CertiCraft Compliance Software logo

Growing Relationships, Calgary 2023

StratCann is bringing our Growing Relationship industry event to Calgary on April 29, 2023.

Following the success of our sold-out event in Kelowna, BC, we’re bringing this one-day event to Alberta’s community of small-batch and micro producers, retailers and other professionals in the cannabis industry.

Growing Relationships ~ Kelowna BC

This event is specifically designed to deliver opportunities to build relationships and socialize with the community as we bring retailers and producers together for a day of networking, discussion and learning.

We’re passionate about bringing growers, processors, and retailers together to get to know each other and share ideas. An important component of the Growing Relationships events is to engage the community in discussion and brainstorming on industry issues from a variety of perspectives.

Attendees will enjoy networking opportunities, engaging panel discussions, a delicious catered lunch, and exclusive access to the Sunalta patio at the Calgary Marriott Downtown Hotel.

ADULT ONLY: This event is only open to 18+ years of age. ID may be requested upon entry and if you do not meet the requirements, no refunds will be provided.

Thank you to our Event Partners

Lift is the original large-scale cannabis conference and tradeshow in Canada, now serving the cannabis industry and community across North America as both a meeting place and a destination for discovery. Join us for Lift Toronto 2023, taking place June 1-3 at Metro Toronto Convention Centre.

Growing Relationships – Kelowna Event

Join us on Monday, September 26 at the Eldorado Resort on the Okanagan Lake in Kelowna, BC where StratCann will bring together small-batch and micro cannabis producers, retailers and others in the cannabis industry.

This event is designed to provide opportunities to build relationships and socialize with the community as we bring retailers and producers together for an afternoon of networking and building industry connections. And, as BC moves toward its proposed “Direct Sale” model for producers to sell directly to retailers, we want to ensure the growers, processors, and retailers have a chance to get to know each other.

Your ticket includes all keynote speakers, panels and Q&As with industry experts, as well as a delicious catered lunch and networking. We’ll soon be announcing our lineup of speakers. Keep your eye on this space or subscribe to our newsletter for updates to your inbox!

There will be plenty of time and opportunities for networking in the indoor and outdoor space situated right on the water in downtown Kelowna.

Adult Only Event

This event is for 19+ only. ID may be requested upon entry, and no refunds will be provided if you do not meet the age requirement.

Accommodations

We have arranged preferred rates for event attendees with a limited number of rooms at the Eldorado Manteo Resort. These will be available on a first-come, first-serve basis we recommend early booking to confirm your reservation.

RESERVATIONS:

  • The preferred rate booking information will be sent via email with all confirmed ticket purchases.

Thank you to our Sponsors!

Presenting Sponsor

Regulatory Update with the BC Government

STRATCANN PRESENTS:

Regulatory Update with the BC Government

StratCann welcomes members of the BC Cannabis Secretariat, LCRB, and LDB, to discuss current policies and upcoming policy changes such as farmgate, direct sales, on-site events and consumption, and more.

This event includes approximately 30 minutes of presentations from the provincial representatives, followed by a Q&A session with participants.

Thank you to the presenters:

  • Thomas Rodger
  • Sarah Cunningham
  • Leanne Davies
  • Brenda Lennox
  • Fabian Contreras

Wait, don’t forget the weight. Understanding the importance of mass balance from field to gummy

EVENT DESCRIPTION

The processes that make up cannabis extraction and refinement are generally well understood. However, how critical value ingredients are affected by processing and refinement is all too often overlooked, leading to time-consuming and costly mistakes.

This webinar will introduce the concept of conservation of mass as it applies to mass balance, which will be used to discuss simple top-down and bottom-up forecasting and ROI modelling.

Participants will learn skills to optimize operations resulting in reduced process time, increased process efficiency and repeatability.

Covering:
* Brief overview of cannabis and its constituents
* Brief overview of processing; from field to isolate
* Mass Balance; the conservation of mass
* Mass balance from field to isolate
* Top-down modelling (using basic arithmetic) w/examples
* Bottom-up modelling (using basic arithmetic) w/examples
* Factors affecting Mass balance, w/examples

SPEAKER – Aaron Godin

Co-Founder & Director of Applied Science, AGMS Solutions Inc.

Aaron Godin is co-founder and applications scientist with AGMS Solutions Inc., a consulting group providing extraction and refinement solutions for natural products. Aaron believes in using a logical evidence-based approach to cannabis processing and refinement.

With nearly 8 years in the legal cannabis industry, Aaron leans on his experience and knowledge in providing customers with tailored solutions for process optimization and development. Aaron is a published author, former soil scientist, and holds an M.Sc. in biology specializing in soil microbial ecology and biochemistry.


Towards a Consensus Map for Cannabis Strain Names: Genomics for Authenticity, Certification and Oversight of the Cannabis Population

EVENT DESCRIPTION

Join in this online discussion featuring Tim Harvey (Lighthouse Genomics) and Philippe Henry (Egret Bioscience) as they talk about Genomics for Authenticity, Certification and Oversight of the Cannabis Population related to Cannabis strains.

The discussion will be followed by a live Q&A for participants to engage in the conversation and get their genomics questions answered.

SPEAKERS

Timothy Harvey | CEO and Director, Lighthouse Genomics

Based on Salt Spring Island, BC, Tim has a background in Cannabis R&D, business leadership in private and public companies, public relations, intellectual property strategy and journalism. He founded Lighthouse Genomics to address the dual need for integrity in Cannabis supply chains and more widespread access to advanced genomics technologies. 


Philippe Henry | Founder, Egret Bioscience

Dr. Philippe Henry holds a doctoral degree in evolutionary genetics from the University of British Columbia, Master of Science and Bachelor of Science degrees from the University of Lausanne (Lausanne, Switzerland) and has served as an adjunct professor at the University of Northern British Columbia.

Widely published and a speaker on Cannabis science, Philippe was one of the first scientists to make discoveries of linkages between single nucleotide polymorphisms (SNPs) and Cannabis traits using the Lighthouse SNP array. Based in West Kelowna, Philippe is the founder of Egret Bioscience. Philippe is the visionary behind Egret’s transition to the psychedelic space, lever


Exploring the Environmental Impacts of Cannabis Production

WEBINAR DESCRIPTION

Join in this online discussion featuring Tom Ulanowski and Dave Fox as they explore the potential environmental impacts of cannabis cultivation and processing, as well as what the food and beverage industries are doing to address similar environmental issues.

Cannabis production, especially indoor production, is known to have a high carbon footprint, with extensive energy needs required for lighting, ventilation, cooling, and dehumidification.

As legalization increases the amount of large-scale, intensive cannabis production facilities across Canada and around the world, understanding the environmental impact of the cannabis industry will be increasingly important to consumers, producers, and regulators, alike.

The presentation is followed by a live Q&A for participants to engage in the conversation.

SPEAKERS

Dave Fox

Tom Ulanowski is Vice President of Quality Assurance and Regulatory Affairs at Nextleaf Labs, a BC-based Health Canada Licenced Standard Processor, where he also holds the positions of Quality Assurance Person (QAP) and Responsible Person.

At Nextleaf, Tom is intimately involved in the day-to-day production/manufacturing activities, as well as research and product development, regulatory liaison, and licensing/permitting. Tom has been working in the legal cannabis industry since 2014, and is a Professional Chemist (ACPBC), Chartered Chemist (ACPO), and Articling Agrologist (BCIA). Tom holds an HBSc Degree in Analytical Chemistry & Environmental Monitoring from the University of Toronto, as well as an MSc Degree in Biogeochemistry and Hydrogeology from the University of Western Ontario.


Tom Ulanowski

Dave Fox is a food loss + waste (FL+W) and water reduction professional. With a Masters Degree in Science from McGill University and a Bachelor of Environment degree from University of Waterloo, he is experienced in city water rates, wastewater and lean manufacturing.

Dave and his team are specialized in quantitative measurements (i.e., ultra-sonic and amp logging), manufacturing processes, and implementing solutions with the greatest return on investment. With over 10 years of industry experience, Dave’s proven technical competence and cross-pollination ideas have significantly reduced overhead costs, reduced GHGs, and elevated the brands he works with.

REPLAY & SLIDES